YEMI PELUMI PORTFOLIO
Tea drinker. Grey's Anatomy re-watcher. CopyTribe-certified conversion copywriter.
© Yemi Pelumi (Rashidat A.), 2025.
Email Course + Sales Email Copy
Get emails that engage subscribers from day one, build trust, and convert without hard-selling.
Tired of subscribers ghosting your emails and never buying?
I write email sequences to do one thing:Turn passive readers into engaged subscribers and loyal clients.Whether it’s a free email course, a re-engagement series, or a sales sequence, you'll get emails your subscribers don’t just read — they'll reply, click, and say "yes" to your offers.
Some email sequence I've crafted for clients:
5-Day "Crypto Security" Email Course to re-engage a dormant list
Re-engagement email sequence for a social media coach to warm up a cold list
Email Course + Sales Sequence for a wellness coach to engage and convert new subscribers
Sales Email Sequence for a hairdressing salon in New Jersey to promote a discount offer
Post-webinar action sprint for a career coach to convert attendees into clients
MINI CASE STUDY
How I Re-Engaged A Dormant Email List With A 5-Day Email Course
THE PROBLEM
Cryptowisser had been collecting email addresses for months, but never sent a single email. By the time they wanted to start sending weekly newsletters, subscribers barely remembered signing up. So, they needed a way to reconnect with subscribers without getting flagged as spam.
THE SOLUTION
I wrote a re-introduction email that acknowledged the silence and an actionable 5-day email course offered as a valuable comeback gift. Subscribers had to click to opt-in, thereby engaging only those who were still interested in Cryptowisser (and cleaning the list).
THE RESULT
56.4% average open rate (double the industry average rate)
6.1% click-through rate, so subscribers didn’t just open, they engaged
A warm, engaged list interested in receiving the weekly newsletters
My 3-step process for crafting emails that engage and convert
Emails that engage and convert aren't written on guesswork.They're crafted with audience research, smart conversion strategy, and proven persuasion principles.
Here's what happens when you work with me:
Discovery Questionnaire
You fill out a simple Google Doc to brain-dump insights on your audience, offers, and unique solutions. This ensures your emails connect with your audience and sound like you.
Research, Write, & Polish
I dig into your audience's pain points, analyze your competition, and develop an angle for your sequence. Then, I craft each email to engage, build trust, and move readers to action.
Delivery & Launch Support
You get polished, ESP-ready email copy with subject lines, engagement prompts, and CTAs that drive action. Need revisions? Two rounds are included. And if you need help setting it up in MailerLite or Kit, I’ve got you.
Every sequence I create is custom-built to engage, build trust, and turn passive subscribers into clients.
Ready to engage and convert subscribers with emails?
Whether you need a:
5-day email course that engages subscribers from day one
Re-engagement series that warms cold or dormant list
Sales email sequence that convert without hard-selling
I’ll help you craft engaging email sequences your subscribers can't wait to open, read, and click-through.
Blog Posts + Articles
Get website content that actually gets read, builds authority, and drives action.
Sick of content that look good on your website but nobody reads?
Whether it’s an educational post, review article, or direct-response piece, every type of web content I write has one goal:Move your audience closer to conversion.
Some articles and blog content I've created:
Email marketing how-to guides for Email Tooltester that educate and engage readers
Blog posts for A-Smart Move that engage and convert website visitors
Affiliate product review article that ranked and earned commissions for the client
Guest post on Startup Stash that ranked #1 and snagged a Google featured snippet
Thought leadership content for IoTBlue that established their industry expertise.
MINI CASE STUDY
How One Blog Post Turned a Curious Website Visitor into a Paying Customer
THE PROBLEM
A-Smart-Move needed blog content that was more than just pretty words or SEO padding. Their website had decent traffic, and they wanted to engage and educate visitors to see the value in booking their services.
THE SOLUTION
I created engaging blog posts weekly that helped readers see the "hidden" risks of using cardboard boxes, and positioned A-Smart-Move’s sanitized, reusable plastic boxes as the clean, professional upgrade.
THE RESULT
The blog shifted from a passive SEO tool to an active part of the audience-nurturing process.
A prospect read the posts, picked up the phone, and booked A-Smart-Move on the spot
My 3-step process for creating articles and blog posts
Your website content should do more than show up in Google search. They should engage, educate, and nurture visitors.
Here's what happens when you work with me:
Strategy & Topic Research
I deep dive into your audience's questions and search intent. Then, map the content gaps in your niche (and your website), so we don't just write what's trending, but what your people are searching for.
Write & Optimize
I write your content with a strong narrative that hooks readers from the first line and keeps them reading and taking action. I also optimize for SEO, but never at the cost of clarity or voice, which is what engages humans.
Polish & Deliver
You get ready-to-publish drafts with smart headings, hyperlinks, meta details, and action-driving CTAs. Plus, two revision rounds to make sure it hits your tone and targets.
Every article and blog content I write is crafted to engage, build your authority, and get readers to the next stage of your funnel.
Ready to turn your blog into a lead gen and nurture machine?
Whether you need:
Educational posts that teach and convert
In-depth review content that ranks and sells
Thought leadership pieces that position you as the expert
I’ll help you create articles and blog posts that engage your audience, guide their decisions, and move them to action.